Broadcasts and templates
WhatsApp template status and rejections
See where each template stands, read why Meta rejected one, fix it and resubmit, and pull in templates created elsewhere.
- 1 min read
- beginner
- Checked 5 October 2026
Steps
-
Open Templates (1). The buttons above the list count your templates by status: Approved (2), In review (3) and Rejected (4). Click one to show only those. Only Approved templates can be sent.
The templates page with the status filters marked 2, 3 and 4 -
A rejected template shows the reason from Meta in red (2), for example "The template does not clearly describe a utility use case". Fix the wording, then click Resubmit (3).
A rejected template with the reason marked 2 and the Resubmit button marked 3 -
If you create or approve templates in Meta WhatsApp Manager, click Sync from Meta (2) to bring them into Responseify.
The Sync from Meta button marked 2
What each status means
| Status | Meaning |
|---|---|
| Pending / In review | Meta is checking it. You cannot send it yet. |
| Approved | Ready to use in broadcasts and conversations. |
| Rejected | Meta declined it. Read the reason, edit, and resubmit. |
Frequently asked questions
Can I delete a template?
Yes, use the bin icon on the template.
My template keeps getting rejected. What now?
Start from a ready-made one in the template library. They are written to follow Meta's content rules.
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